Lead generation
Lead generation with ROI in mind
A strategic proposal for international B2B growth, combining market context, an outbound system, and a measurable 40-day rollout.
Work map
Every stage has its own entry point, conversion rate, and financial metric.
Touchpoints
We start with email, LinkedIn, and direct outreach.
Leads
We turn interest into opt-ins and lead magnets.
Demo
We separate real intent and move prospects to a meeting.
Deal
We guide the process to signature and handoff.
Reach
Contacts
Email / LinkedIn / Facebook / ...
3%
Contact → first response
Lead capture & nurturing
LP Views
5%
Landing page view → opt-in
Opt-in
50%+
Opt-in → lead magnet download
Lead magnet
60%+
Lead magnet → mid-funnel content
Mid-funnel content
Responseexpressed interest
10%
Response → booked demo
Demo booked
Hard-sale
Demo
Scheduled follow-ups
10%+
Demo → scheduled follow-ups
Closing the deal
Customer
20%
Follow-up → closed customer
ROI calculator
Estimate pipeline value from your outreach volume
Use a simple scenario to understand how contacts, conversion rates, and deal size translate into monthly revenue.
Selected proof points
The proposal is built around three working layers
These are not vanity case studies. They are the practical layers that make the lead generation engine predictable and measurable.
01
Context and market
We start by defining the market, the ICP, and the commercial window before any outreach begins.
02
Outbound system
We package list building, messaging, and sequencing into one repeatable workflow that the team can run.
03
Pipeline forecast
We turn the outreach model into a forecast for replies, demos, and customers over the first 40 days.
Comparison
Why Ligeniqo is more efficient than the alternatives
We compare annual cost and the main tradeoffs so the decision becomes obvious.
Alternative
Cost / year
Downside
Our advantage
Freelance SDR
$24-36k
One person, burnout risk, dependency
Team, processes
In-house marketer
$60-80k + taxes
Burnout, tools and training costs
You pay for results
In-house sales rep
$80-120k + bonus
No scaling expertise, focused on closing only
Specialists ready to go
Regional agency
$48-60k
Mass-market approach, only one channel works
Personal focus
US agency
$120-200k
Focused only on the US, expensive leads
Multilingual audience
Ligeniqo
$42-60k
—
All-inclusive
Framework
Expectation management
A clear model with assigned roles, weekly checkpoints, and measurable outcomes in every cycle.
Weekly cycle
✓ Strategic alignment
Each campaign starts with market segmentation, ICP definition, and infrastructure setup based on deep analysis.
✓ Weekly transparency
Every cycle includes transparent reporting on progress, lead quality, and the next optimization steps.
Results
What you get
- Refined ICP and segmented lead lists
- Outreach scripts for each segment
- Pipeline of qualified meetings with clear tracking
- Weekly reporting with ready-to-use insights
Operating logic
What creates results
- Fast feedback loops on messaging
- Strict qualification before sales handoff
- One rhythm for pipeline and quality reporting
- Continuous optimization driven by data
Why it works
Why this lead generation offer performs better
- It starts with market context, so outreach is grounded in a real commercial opportunity.
- It builds an outbound system with repeatable unit economics instead of one-off lead generation bursts.
- It keeps the workflow measurable with a clear 40-day plan and visible pipeline targets.
- It stays aligned with the rest of the Ligeniqo growth stack, from brand to execution.
Ready to turn outreach into a predictable system?
Choose a team that keeps lead generation structured, measurable, and aligned.